This site is devoted to my personal accomplishments, views, and opinions on all things marketing, plus my obsession for technology, gadgets, and business in general.
After 10+ years of San Francisco life, I relocated to Honolulu in late 2010 to launch an app-based business serving the tourism market. HulaCopter, my app for last-minute activity deals, was eventually acquired and I returned to consulting for tech companies large and small.
Prior to HulaCopter and consulting I drove all marketing at Quantivo, a behavioral analytics software firm; managed all marketing, product management, and engineering for contract management software vendor Nextance; spent some not-so-fun time at management consulting firm Accenture; was in product management and product marketing at CRM behemoth Siebel Systems; and joined the dotcom revolution in ’99 with e-procurement pioneer FreeMarkets.
During that time I was ghostwriter on one book, co-authored another, and have written nearly every type of marketing content, from tweets and emails to ebooks and white papers. Check out my full resume here.
As for the blog’s name… My life was shaped by the happenings in and around 13 Plymouth Avenue, in Johnstown, Pennsylvania. I’ve come a long way in the past 20+ years, in both attitude and distance. Over the last several decades I’ve learned that your past defines how you interpret and appreciate your current and how you guide your future.