Retail

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    Tech Marketing Gets the SNL Treatment

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    I guess that I’m not alone in being baffled by the horrible marketing being perpetrated on consumers by technology companies. (Side note: when is “tech” going to be considered simply “consumer electronics?” Are mobile phones and laptops still so cutting edge that…

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    Why Consumers Should Embrace Location-based Services

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    I look forward to the day that I opt-in to offers from a local coffee shop and am hit with a “free apple fritter with purchase of your double non-fat latte” offer on a Saturday morning. That’s a privacy risk I’m willing to take!