13Plymouth

Pricing

retail

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    A/B Testing on Wine Labels

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    Jason Rushin

    As a huge wine non-snob, my first stop in the grocery store is always the wine discount shelf. The way I look at it, it’s like the store paid me to age their wine. Win-win!

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    Why Consumers Should Embrace Location-based Services

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    Jason Rushin

    I look forward to the day that I opt-in to offers from a local coffee shop and am hit with a “free apple fritter with purchase of your double non-fat latte” offer on a Saturday morning. That’s a privacy risk I’m willing to take!